TWO MEN AND A TRUCK’s Tim Lightner Recognized as a 2023 Franchise Rock Star by Franchise Business Review

Tim Lightner Recognized as a 2023 Franchise Rock Star.

TWO MEN AND A TRUCK®’s Tim Lightner was identified by franchise research firm, Franchise Business Review, as being one of 2023’s Franchise Rock Stars.

Lightner was selected from over 36,000 franchisees, representing more than 360 brands that participated in Franchise Business Review’s research.

 The Franchise Rock Stars were nominated by their franchise brand’s leadership in one of eight categories as franchisees who set admirable examples when it comes to leadership, business acumen, financial and professional success, and contributing to their community. Categories included: Giving Back, Women, Millennials, Veterans, Family-Owned, “Freshmen”, Top-Performers, and Multi-Unit Owners.

 “There are so many stories of inspiring franchise owners who are living their dreams of successful business ownership, that it was incredibly difficult to select this year’s Franchise Rock Stars,” said Michelle Rowan, president & COO of Franchise Business Review. “In the end, we chose individuals who truly exemplify a strong work ethic and a real commitment to their business and their communities. We are thrilled to recognize these Rock Stars as exceptional examples of achieving success within the franchise model.” 

In 1993 Lightner signed his first agreement and opened the Madison, Wisconsin franchise with one truck and two movers. Lightner was determined to run a successful franchise from day one and would help on the trucks during the weekends and at night while working his full-time job during the day. His hard work paid off because the Madison location grew tremendously, and he is a multi-unit franchisee with locations in Racine, Milwaukee, Waukesha and Fond du Lac Wisconsin.

Lightner also thrives on giving back to his community and helping his staff become the best they can be.

Pam batten - compliance director

“Tim has been a leader in our system for over 30 years! He continues to not only support the growth of the brand but has created so many opportunities for his team members to grow within TWO MEN AND A TRUCK,” said Franchise Compliance Director Pam Batten. “In addition, Tim and his teams are very involved in their communities. We are so lucky to have Tim as our partner!”

Multi-Unit TWO MEN AND A TRUCK Franchisee Tim Lightner

Being recognized as a 2023 Franchise Business Review Rock Star immediately reminds me, as it always does, of the huge amount of effort, hours, and grinding it out every day that makes such an amazing award even possible,” said Lightner. “The only thing I can think to make it better would be to add the names of all those involved in this adventure so far and to come! For me, this is another wonderful sign that our team is living out its mission to move our customers, teammates, community and brands forward with great success!”

Visit to see the full list of 2023 Franchise Rock Stars.